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TikTok is especially well-known for short-form content material, however it’s consistently growing the length restrict. TikTok is definitely testing hour-long video uploads, in line with TechCrunch.
The hour-long video uploads make TikTok a direct competitor to YouTube
The race to develop into the most well-liked video streaming platform is heating up, with corporations consistently testing new options to have interaction and retain customers. Just lately, YouTube launched the AI-powered Leap Forward characteristic to reinforce the person expertise. Now, TikTok is planning to increase the utmost video add size to 1 hour, which is able to pose a direct problem to YouTube. The change was first noticed by Social media advisor Matt Navarrathe, and he reported it on his Threads account.
This wouldn’t be TikTok’s first experiment with video size limits. In its early days, TikTok solely allowed you to add 15-second-long movies. Nevertheless, the corporate has steadily elevated the restrict over time. In January this yr, they raised the restrict to half-hour for creators, however it’s presently again all the way down to 10 minutes. Nevertheless, creators with subscription fashions can nonetheless add movies as much as 20 minutes lengthy.
The flexibility to add hour-long movies on TikTok would open doorways for creators to discover new content material codecs. For instance, presently, if you wish to add an hour-long tutorial on TikTok, you’d have to chop it into six elements and add them individually. However with the brand new video size restrict, you would add all the tutorial in a single go.
This isn’t the one characteristic TikTok is testing
This elevated video add restrict isn’t the one new characteristic you would possibly see on TikTok within the coming days. The corporate has been busy testing a number of new options and adjustments lately.
As an example, they’re presently experimenting with AI-powered search outcomes that may show AI-generated responses to your queries. With all these new adjustments, TikTok’s future may look significantly totally different.